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Insights

Data-driven Insights and Opinions from the Forever Audio Team

05 October 2026

The evidence is growing: listening is good for us!

Could putting on your headphones be one of the simplest ways to feel better?

There’s growing evidence that listening to great audio can support our wellbeing, help us unwind and bring families closer together. And the human voice has a special part to play.

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29 July 2026

Headphones - My Third Place

Our Global Head of Production, Sam Dillon, reflects on how headphones have become his “third place”—a familiar space for learning,  reflection and escape from the demands of modern life. He explores audio’s unique ability to create intimacy, hold memories and help us connect more deeply with the world rather than disconnecting us from it.

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01 October 2025

Screens Are Getting Complicated. Audio Isn’t.

The Food and Drink Ad Shift You Might Not Be Hearing About (Yet)

Voluntary enforcement of the government’s LHF ad restrictions begins this month (1st October) and many brands are already rethinking where and how they show up.

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10 September 2025

Translating Brand Identity into Audio

How can a brand with a strong visual identity translate that into a powerful sonic presence?  

Here's how we help brands make that happen, and what to think about for your next campaign.

 

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25 July 2025

Is Audio the Missing Ingredient in Your Food and Beverage Strategy?

Food and drink brands are built to be seen with vivid packaging, bold typography, rich imagery and highly styled campaigns. But today’s audiences aren’t just looking - they’re listening too.

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08 June 2025

Every Sound Tells a Story

In today’s visually saturated world, audio offers something different: a way to cut through and connect. For brands, that makes sound a powerful creative tool and one of the most effective storytelling mediums we have.
 

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29 May 2025

HFSS Delay Gives Brands Time to Rethink. Why Not Start with Audio?

The UK government has confirmed a new delay to the planned restrictions on advertising food and drink products high in fat, salt and sugar (HFSS).

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28 May 2025

From Screen to Sound: Translating Visual Branding into Successful Audio Strategies

Most brands have a strong visual identity but when it comes to audio, it can often feel like unfamiliar territory. We work with visual-first brands of all sizes to bring their identity into the world of audio. 

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