Pacifico 
What's Your Vibe Today?

This campaign focuses on “Elevating the moment” so we created a Custom Stage experience where we give the user a personalised playlist based on their moment vibe. 

We asked the user to tilt their phone to pour the beer and get their custom playlist. The campaign has evolved into a larger campaign including the Custom Stage plus 2x 3D audio spots, 2x Sponsored playlists and 1x Podcast audio spot.